Founder field notes

Less guesswork.
Better decisions.

Practical guides to assumptions, experiments, evidence, and defensible decisions. Ideas you can put to work inside your venture.

The working library

Read it. Test it. Learn from it.

Field guide · 2 min read

Replace startup theater with a repeatable learning loop.

Playbook · 2 min read

Design a small test with a decision threshold before results arrive.

Framework · 2 min read

Read product, market, team, traction, finance, and governance in context.

Community note · 1 min read

A useful introduction starts with a precise question.

Operator brief · 1 min read

Review decisions and unresolved risks instead of attendance alone.

Trust brief · 1 min read

Keep observations, interpretations, permissions, and recommendations distinct.